CHALLENGE
The Heart Ministry Center’s ultimate goal was to put more intention around their fundraising and grow their resources. Before switching to Bloomerang, the center used Blackbaud Raiser’s Edge. When managing donor communications, they had challenges with the accuracy of their data. They decided to focus on data improvements so they could be more intentional with their communication and fundraising efforts. They also needed a way to better track attendance and sell sponsorships for their large annual Holy Smokes event.
SOLUTION
The center has taken on the challenge of building a more comprehensive development budget and fundraising strategy—which is largely determined by the data and reporting within Bloomerang. Bloomerang’s user-friendliness, ability to scale as the team grows, and ease of adding and accessing data helped their team improve donor acquisition efforts. They also used Bloomerang’s donation forms and event management tools, particularly for their annual Holy Smokes Fundraiser Barbecue. With Bloomerang’s intuitive tools and top-notch customer support (including in-person event attendance), their team of two and a group of “power volunteers” were able to run check-in smoothly for 800 Holy Smokes attendees.
RESULTS
At the 19th annual fundraiser, the Heart Ministry Center used Qgiv by Bloomerang’s auction tools to register attendees for the first time by selling individual tickets rather than tables. This functionality enabled them to cultivate relationships with supporters and improve donor retention year-over-year. With 800 attendees at the 2024 Holy Smokes Barbecue, the Heart Ministry Center raised a whopping 121% of their fundraising goal.
The functionality to access historical giving data and donor management through Bloomerang has been irreplaceable to the Heart Ministry Center, and they look forward to growing their use of the platform. For these reasons and more, their team has been quick to recommend Bloomerang to other nonprofits.
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