It’s September and, if Google is to be believed, nonprofit organizations are already courting donors for their end-of-year campaigns. Google’s recent survey shows that donors are actively researching organizations as early as September before deciding… Read More
We’ve all experienced it; you juggle your groceries onto the counter, wait for your total, and punch in your PIN number. And, just when you think you’re finished, the cashier hits you with one last… Read More
Google recently conducted a survey about online giving patterns and how donors decide to make donations to different charities. This piece by Co.EXIST does a great job of breaking down and explaining Google’s findings. Read More
Storytelling, storytelling, storytelling! I’ve talked about it before here and bring it up all the time. Storytelling is important. Storytelling is also not fully effective without photos. Fortunately, there are… Read More
When you hear the word “social fundraising,” you might be inclined to roll your eyes. People often associate the phrase with appeals on X or Facebook statuses, but… Read More
Nonprofit organizations and churches love the convenience of accepting kiosk donations; supporters and congregants only need a few seconds to swipe a card and give their gift. They get excited about offering such an easy… Read More
The nonprofit world has been abuzz with talk about the “overhead myth.” What is it, how does it affect us, and why should we care? 1. Understanding The Overhead Myth Recently, GuideStar, Charity Navigator, and… Read More
For all that your web page and your social media outlets are… Read More
We’ve talked about how you can optimize your website to increase visits to your donation page. While having an amazing site is really… Read More