Fundraising is all about connecting with your audience with personal and relevant messages. And one of the most powerful ways to achieve this is by using donor segmentation to communicate more… Read More
The year-end giving season is rife with opportunities for new donor acquisition and for bringing in different types of donors. While we may have just closed another year’s chapter, the work is far from over. Read More
Email fundraising offers a powerful and cost-effective way for nonprofits to reach their audiences and encourage donations. Through email marketing, nonprofits are able to quickly connect with potential donors and build relationships that last. But… Read More
In today’s competitive marketplace, it’s more important than ever for nonprofits to have a strong brand. A well-crafted branding strategy can help you stand out from the crowd, attract donors and volunteers, and make a… Read More
Year after year, you and your nonprofit strive to have a good year. At least one of the criteria for measuring a successful year is related to your financials. How much did you raise? Did… Read More
Not sure what to write for your nonprofit blog? Continue reading to learn how to determine what type of posts you should write, how long your post should be, how to edit your own work,… Read More
Cultivating relationships with recurring donors is essential for nonprofits, especially in light of recent declines in individual giving. The Giving USA 2023 report revealed that giving by individuals dropped 6.4% in… Read More
As engagement in DEI work deepens, it becomes clear that well-intentioned pledges of commitment to incorporate core values of diversity, equity, and inclusion are not enough. Your team may be grappling with questions like, “How… Read More
Across the fundraising landscape, there is broad interest in reaching prospects and donors with more inclusive, equitable, and responsible messages. Whether your donors are transactional or high value (including mid-level and recurring donors) or participatory… Read More