Newsletters are an important way to keep in touch with your donors. They’re how you share your stories with them, keep them updated on what you’re doing, and maintain emotional connections and relationships. They’re also… Read More
Google recently conducted a survey about online giving patterns and how donors decide to make donations to different charities. This piece by Co.EXIST does a great job of breaking down and explaining Google’s findings. Read More
Small companies and large corporations alike are discovering the benefits of corporate philanthropy. Corporate sponsorships can be very beneficial for businesses; they can bring heightened publicity, happier employees, an air of credibility, and public support. Read More
When you hear the word “social fundraising,” you might be inclined to roll your eyes. People often associate the phrase with appeals on X or Facebook statuses, but… Read More
The nonprofit world has been abuzz with talk about the “overhead myth.” What is it, how does it affect us, and why should we care? 1. Understanding The Overhead Myth Recently, GuideStar, Charity Navigator, and… Read More
For all that your web page and your social media outlets are… Read More
We’ve talked about how you can optimize your website to increase visits to your donation page. While having an amazing site is really… Read More
Building a beautiful, engaging donation page is important. But having a great page won’t help you if no one actually uses it! The old adage “build it and they will come” might ring true for… Read More
Online donation pages and mobile giving options are quickly becoming major resources for nonprofit organizations. They’re easy to manage, streamline reporting, and reduce the need for trips to the bank to deposit cash and checks. Read More