You’re probably gearing up for year-end appeals and starting to plan for next year’s fundraising campaigns. You might be focused on things like when you’ll get started, how many communications you’ll send, and what channels you’ll use. But be sure not to overlook how you use technology to improve your results!
Join us as we host Mark Becker from Cathexis Partners who will give you expert pointers on how to use your technology to get the most out of your fundraising efforts.
In this session you’ll learn how to:
- Put data segmentation tools to work and use dynamic asks to encourage donors to give more
- Optimize your donation form so you aren’t leaving money on the table
- Get more value out of your reporting tools to uncover insights and improve your campaigns
Meet the Speaker:
Mark Becker
Mark founded Cathexis Partners in 2008, providing technical and consultative services to nonprofits of all sizes and all verticals. He previously served as director of IT consulting at a fundraising event production company focused on nonprofits. For more than 17 years, Mark has supported hundreds of nonprofit online fundraising efforts.