Peer-to-peer fundraising platforms can help nonprofits raise more funds! Peer-to-peer fundraising is one of the best ways to recruit new donors because it allows you to leverage supporters’ personal networks to increase your campaign’s reach. You might be surprised to find out just how many supporters are willing to fundraise for your organization!
However, even the most seasoned fundraisers can’t pull off a successful peer-to-peer fundraiser without a little help. That’s why many organizations invest in peer-to-peer fundraising platforms to help them facilitate their fundraising campaigns—specifically, 33% of nonprofits worldwide turn to these solutions.
Take a closer look at top peer-to-peer fundraising platforms to help you find the right solution for your needs:
- What is a peer-to-peer fundraising platform?
- What features should I look for in a peer-to-peer fundraising platform?
- Top peer-to-peer fundraising platforms for nonprofits
What is a peer-to-peer fundraising platform?
A peer-to-peer fundraising platform is a software tool that helps you run your peer-to-peer campaign by empowering participants to create their own custom fundraising pages to raise donations for your cause. While not always the case, many peer-to-peer platforms are part of a larger suite of tools within a fundraising platform to help you cover all your fundraising needs in one place.
What features should I look for in a peer-to-peer fundraising platform?
Peer-to-peer fundraising is a great way to raise money and build your donor base, but the type of platform you use also has a major impact on your campaign’s performance and your ability to retain new donors and fundraisers from year to year.
Therefore, when running a peer-to-peer campaign, choosing the right platform is essential. Here are a few features to look for in your peer-to-peer fundraising software:
- Branded fundraising and event pages. Creating a dynamic website or central information page for your peer-to-peer campaign is integral to your fundraiser’s success, as it will serve as the main hub of your campaign. It’s where all of your participants will head first when they have questions or need information about your peer-to-peer fundraising efforts. To ensure your website accurately reflects your organization’s brand and mission, your peer-to-peer fundraising platform should allow you to personalize the site.
- Individual and team fundraising pages. Your peer-to-peer participants should be able to collect and track donations from their friends and family on their fundraising pages. They can share why they’re fundraising for your organization and provide vital information about your cause with their networks. The ability to create team fundraising pages adds an extra element of engagement and fun to your peer-to-peer campaign. Participants can create and join teams to compete against other fundraisers to see who can raise the most money. Any donations made to individual fundraising pages will also go toward the team goal!
- Gamification tools. Gamifying your peer-to-peer campaign is a great way to make your fundraiser more engaging for your participants. Offer badges as rewards for your participants to display on their individual fundraising pages when they reach certain milestones toward their goal. Leaderboards are also a great tool that adds a bit of friendly competition to your campaign. They allow your participants to track how much everyone has raised and how much they’ll need to raise to reach the top!
- Fundraising thermometers. Adding thermometers to your peer-to-peer website and individual fundraising pages provides participants and donors with a visual representation of your fundraising progress throughout your campaign. When donors see how close you or your participants are to their goals, they’ll be more likely to donate to help fill the thermometer up!
- Social sharing tools. It’s not always easy for peer-to-peer participants to make donation appeals to their networks, which is why social sharing tools are an important part of any peer-to-peer platform. With just a couple of clicks, your fundraisers should be able to share your campaign and their personal fundraising pages with their friends and family on multiple social media platforms and via email. You can even create customized email and social media templates to make it that much easier for your participants to spread the word about their fundraising efforts and your organization’s mission.
Top peer-to-peer fundraising platforms for nonprofits
The best peer-to-peer fundraising platforms make fundraising easier for both your organization and your participants! To help you get more out of your peer-to-peer fundraising efforts, here’s a list of our top software picks for nonprofits:
- Qgiv by Bloomerang | Best peer-to-peer fundraising platform
- Handbid | Peer-to-peer fundraising platform for app management
- Classy | Peer-to-peer fundraising platform for scalability
- Grassroots Unwired | Best peer-to-peer canvassing software
- Bonfire | Best T-shirt fundraising software
- MailChimp | Best email marketing platform for fundraising
- Facebook Fundraisers | Best social media crowdfunding platform
- Charity Miles | Best virtual walkathon app
- CauseVox | Peer-to-peer fundraising platform for drag-and-drop modules
- OneCause | Peer-to-peer fundraising platform for WordPress integration
- Buffer | Best social media management software
- Donately | Peer-to-peer fundraising platform for customized pricing
- GoFundMe Charity | Crowdfunding platform
- Donorbox | Peer-to-peer fundraising platform for templates
- GivingFuel | Peer-to-peer fundraising platform for countdown clocks
1. Qgiv by Bloomerang | Best peer-to-peer fundraising platform
Built entirely with you and your participants in mind, Qgiv’s comprehensive peer-to-peer fundraising platform empowers organizations to raise more with custom fundraising pages.
Participants can personalize their pages, share their stories, and upload photos and videos. This way, each individual’s network of family and friends can see exactly why your campaign matters to your volunteer.
Unique Qgiv benefits:
- Game elements keep your participants engaged. Fun features, such as leaderboards, fundraising thermometers, and fundraising badges, help gamify the fundraising experience. This encourages active engagement by facilitating a friendly, competitive environment.
- Social integrations help spread awareness. Qgiv offers social integrations to help your participants raise money online. Qgiv also provides access to written templates for social posts and lets supporters easily share their pages across multiple platforms.
- Selling merchandise is easy. Qgiv’s platform offers a storefront feature that can track your inventory. This is a handy way to raise even more money and give your participants and donors a way to show off their enthusiasm for your cause.
- Event management tools keep you on track. You can manage your fundraising participants and their teams, track progress, monitor fundraising activities, and send emails to targeted groups of participants all in one centralized location.
- Text fundraising options help raise more. Qgiv-built peer-to-peer pages are mobile-friendly and offer a text fundraising feature for their peer-to-peer platform.
- Custom emails keep donors engaged. Keep your donors motivated with automated custom emails! Before your event, build encouraging emails targeted at different supporter segments.
What we love about Qgiv
Qgiv’s platform is perfect for nonprofits of all sizes hosting a peer-to-peer event or campaign. This platform’s custom walkthroughs train supporters to create a unique, beautiful page that tells their personal story and connection to your organization. This user-friendly service also includes drag-and-drop design tools, which eliminates the need for knowledge of CSS or HTML.
Furthermore, Qgiv partnered with Bloomerang to build a giving package that enhances the donor experience. Combining the power of Bloomerang’s donor management system with Qgiv’s powerful fundraising tools, you can launch successful peer-to-peer fundraising campaigns and keep in touch with donors over time, building stronger relationships. This platform offers donor management, fundraising forms, event management, and fundraising dashboards, all in one system.
Pricing
Qgiv’s peer-to-peer platform pricing starts at $259 per month or $687 per quarter.
2. Handbid | Peer-to-peer fundraising platform for app management
Handbid offers mobile bidding and auction software to streamline nonprofit event fundraising. They also equip organizations with peer-to-peer fundraising tools to run peer-to-peer campaigns alongside auctions and events.
Top features include:
- Integration with fundraising events
- Centralized app
- Teams and leaderboards
Pricing
Packages start at $1,396, with single and multi-event packages available.
3. Classy | Peer-to-peer fundraising platform for scalability
Classy is a fundraising platform with a built-in solution for activating your community through peer-to-peer fundraising.
Top features of this platform include:
- Simple reporting tools
- Mobile flexibility
- Secure transactions
Pricing
Contact Classy for custom pricing.
4. Grassroots Unwired | Best peer-to-peer canvassing software
Grassroots Unwired provides solutions for effective campaign outreach. This platform helps organizations streamline their canvassing efforts, advocacy campaigns, and community engagement.
Grassroots Unwired offers power canvassing tools including:
- P2P texting app
- Canvasser and campaign tracking
- Turf management
- Real-time reporting
- Robust data collection and analytics
What we love about Grassroots Unwired
With mobile-friendly solutions, Grassroots Unwired offers tools for data collection, multi-channel communication, and analytics. This platform helps you with efficient peer-to-peer text fundraising and campaign tracking.
Pricing
Contact Grassroots Unwired for pricing details.
5. Bonfire | Best T-shirt fundraising software
Bonfire is an online fundraising software that provides users the ability to design, sell, and distribute custom apparel and merchandise for charitable contributions, making the merchandise creation process more accessible for fundraisers. Users can design products using Bonfire’s design tools, set prices, and launch campaigns with minimal effort.
What we love about Bonfire
Bonfire provides an easy solution for fundraising with merchandise. This software handles production, order fulfillment, and customer service, allowing fundraisers to focus on raising money.
Pricing
Bonfire is free to use. Verified nonprofits have 3.5% processing fees.
6. MailChimp | Best email marketing platform for fundraising
Mailchimp is a comprehensive marketing platform that can help you with everything from website builds to multi-channel marketing. This software’s focus on data helps you turn audience insights into personalized marketing that resonates with your supporters.
MailChimp helps you:
- Collect and analyze audience data into one place so you can create the content your supporters will love.
- Organize assets in a central location so you can show off your business in the best light across different channels.
- Create integrated campaigns across all channels using segmentation so you can ensure you’re sending the right message to the right recipients at the right time.
- Analyze engagement so you can be more successful at reaching supporters with each campaign
What we love about Mailchimp
Mailchimp helps you turn data about your peer-to-peer contacts into action. You can learn what your audience likes and create a conversation with them from an all-in-one platform. Promote your auction through email, social media, landing pages, postcards, and more.
Pricing
Mailchimp offers a free starter tier and a variety of packages for different growth stages.
7. Facebook Fundraisers | Best social media crowdfunding platform
Social media is a great tool for raising awareness about your mission, and Facebook Fundraisers provides a solution directly through their platform. Facebook Fundraisers allows users to raise funds for their cause directly on Facebook’s platform. You can encourage peer-to-peer participants to create personalized fundraisers for charitable missions to mobilize support from friends, family, and the broader Facebook community.
Facebook Fundraisers key features include:
- Easy setup
- Personalized fundraiser pages
- Social sharing
- Donation tracking
- Birthday fundraisers
- Matching donations
What we love about Facebook Fundraisers
This platform simplifies the process of fundraising by offering a user-friendly interface and leveraging social media for maximum impact. Facebook Fundraisers also provides tools for tracking donations in real-time to monitor the campaign’s progress.
Pricing
Facebook Fundraisers is free to use except for third-party payment processing fees.
8. Charity Miles | Best virtual walkathon app
Charity Miles is an app for virtual walkathons designed to inspire users to transform their physical activities into donations. This platform operates by allowing users to choose a charity from their list and start fundraising by walking for donations, determined by the distance covered. Participants can monitor their activity through the app, which computes and translates their physical efforts into charitable contributions.
What we love about Charity Miles
Charity Miles offers a simple option for virtual walkathons that allows users to make a positive impact while pursuing their fitness objectives. The app keeps users engaged by providing a platform for global communication to support nonprofits through their everyday activities.
Pricing
Contact Charity Miles to learn more about getting started.
9. CauseVox | Peer-to-peer fundraising platform for drag-and-drop modules
CauseVox’s fundraising platform was built to help create better donor experiences through customization with drag-and-drop modules. Their peer-to-peer tools make it simple to set up challenges, runs and walks, giving days, and other fundraising experiences for supporters.
Supporters can fundraise at the following levels:
- Individual
- Team (examples are school classrooms or office teams)
- Organization (typically corporate sponsors)
Pricing
You can start using CauseVox for free or choose a paid plan with more features starting at $200 per month.
10. OneCause | Peer-to-peer fundraising platform for WordPress integration
OneCause also specializes in event and auction fundraising. The platform offers different features, such as social suggestions and a WordPress integration.
They can accommodate a wide range of peer-to-peer fundraising campaign types, including:
- Runs, walks, and rides
- DIY campaigns
- Giving and awareness days
- Tributes and memorials
- Virtual campaigns
Pricing
Learn about OneCause’s peer-to-peer pricing plan and request a demo on their website.
11. Buffer | Best social media management software
Buffer offers an integrated social media management system designed to simplify your social media marketing campaigns. This platform allows you to strategically plan your peer-to-peer marketing campaign, all within a unified platform. You can easily schedule content across multiple platforms, manage access to social accounts on a centralized dashboard, and cultivate a compelling social media presence for your nonprofit. Your team can also create a content calendar using content suggestions and engagement insights for more effective campaigns.
What we love about Buffer
Buffer is highly collaborative in nature, enabling your marketing team to collectively refine your peer-to-peer marketing plans before publication. This collaborative approach ensures that your posts meet the highest quality standards and align with your mission.
Pricing
Buffer offers a range of plans, starting with a free option and scaling up to $100 per month.
12. Donately | Peer-to-peer fundraising platform for customized pricing
Donately is an online fundraising platform specializing in simple, yet effective online giving forms. Their peer-to-peer fundraising pages are created to help drive donations. The forms are secure, customizable, and built to introduce prospective donors to your cause.
Donately works great for organizations such as:
- Schools
- Churches
- Nonprofits
Pricing
Donately offers a range of pricing options, from a free plan to starter, team, and customizable options.
13. GoFundMe Charity | Crowdfunding platform
GoFundMe is the world’s biggest crowdfunding platform and is most frequently used by individuals fundraising for personal or community needs. With GoFundMe Charity, nonprofit supporters can create campaigns on behalf of their favorite charities.
This platform makes crowdfunding simple with just these steps:
- Individuals build a fundraising page with GoFundMe’s user-friendly tools.
- Supporters share the link to their fundraising page with family and friends.
- GoFundMe directly delivers funds to your nonprofit.
Pricing
GoFundMe Charity has a 0% platform fee and a 2.9% + $0.30 payment processing fee.
14. Donorbox | Peer-to-peer fundraising platform for templates
Donorbox offers an online donation platform with peer-to-peer functionality to help mobilize supporters to act on behalf of your cause. Donorbox offers the following features to support peer-to-peer fundraising campaigns:
- Free webpage hosting
- Templates
- Onboarding emails
Pricing
Donorbox’s free plan has a 2.95% platform fee for full peer-to-peer fundraising functionality plus additional fundraising fees.
15. GivingFuel | Peer-to-peer fundraising platform for countdown clocks
GivingFuel is a donation and peer-to-peer fundraising platform for a wide variety of needs, including summer camps, mission trips, birthday fundraising, capital campaigns, and more.
Users of this platform gain access to features such as:
- Donor comments
- Easy group access
- Donor data tracking
Pricing
GivingFuel offers a free option with a 2% fee per donation and credit card rates of 2.9% + $0.30.
Final thoughts
Peer-to-peer fundraising can help you expand your donor base and raise more money for your mission, and the right peer-to-peer fundraising software will make your campaign even easier! Consider your nonprofit’s needs and choose the software solutions that work best for your organization and peer-to-peer participants.
Additional resources
If you need more support for your peer-to-peer campaigns, these additional resources can help:
- What is Peer-to-Peer Fundraising? The Ultimate Guide. Bloomerang’s deep dive into peer-to-peer fundraising provides tips, best practices, and campaign ideas to help spark inspiration for your next initiative.
- 10 Peer-to-Peer Fundraising Tips to Help You Raise More. Use these tips to get the most out of your peer-to-peer campaign and motivate your volunteers to fundraise harder.
- 31 Free and Affordable Nonprofit Software Solutions for 2024. Looking for affordable software solutions to help manage other aspects of nonprofit fundraising? Start with this comprehensive roundup of top platforms.